Apptega vs Hotjar: Which Compliance Platform is Better in 2026?
Compare Apptega and Hotjar head-to-head. See pricing, features, integrations, and our expert verdict on which compliance automation platform is right for your business.
Summary
Updated February 2026Both Apptega and Hotjar are established compliance automation platforms. Your choice depends on team size, budget, and compliance scope.
Apptega
- Starting at $8,000/year
- Best for: Organizations managing multiple frameworks simultaneously
Hotjar
- Starting at Contact Sales
- Best for: Enterprise organizations
Sources: G2 Crowd, Capterra, Vendor Documentation, User Interviews
Pricing Comparison
Apptega
Hotjar
Both platforms typically require a custom quote, though $8,000/year is the reported starting point. For 2026, we recommend Apptega for multi-framework grc for msps and enterprises and Hotjar for undefined.
Our Verdict
Choose Hotjar if: null
Bottom Line: Both platforms serve similar markets. Your choice should depend on specific feature priorities and budget constraints.
Apptega Pros & Cons
Pros
- Excellent framework mapping
- Good for MSPs
- Comprehensive GRC
- Strong policy automation
- Multi-tenant support
Cons
- Complex for simple needs
- Interface can be overwhelming
- Requires GRC knowledge
Hotjar Pros & Cons
Pros
Cons
Best-fit snapshot
Apptega
- •Best fit: Organizations managing multiple frameworks simultaneously
- •Frameworks: SOC 2, ISO 27001, NIST, HIPAA
- •Integrations: 40+ supported systems
- •Target market: MSPs and Mid-Market
Hotjar
- •Best fit: teams prioritizing audit readiness and faster implementations.
- •Framework coverage varies by plan and auditor requirements.
- •Integration depth varies by data source and plan.
- •Commonly used by growth-stage B2B teams.
Frequently Asked Questions
Is Apptega cheaper than Hotjar?
Pricing varies based on company size and requirements. Request quotes from both vendors for accurate comparison.
Which is better for startups: Apptega or Hotjar?
Neither platform is specifically designed for startups. Consider alternatives like Vanta, Sprinto, or Secureframe for early-stage companies.
Can I switch from Apptega to Hotjar?
Yes, most compliance platforms support data export. However, evidence migration may require manual effort. Both Apptega and Hotjar offer onboarding support for migrating customers.
Do Apptega or Hotjar include audit services?
Neither Apptega nor Hotjar include audit services in their base pricing. You will need to engage a separate auditor, typically costing $8,000-$25,000 additionally.
Alternatives to Consider
About this data: Our research team reviews and verifies platform information through vendor relationships, public documentation, and market analysis. Data is updated regularly.
Learn about our methodology →Related Comparisons
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